HAGERSTOWN, MD News (6/24/2024) – Access Hagerstown, a new local publication under the Access Business Network (ABN), has officially launched its online version with plans to roll out a print edition soon. As part of a broader network that includes a successful publication in Dallas, Access Hagerstown aims to bring the same comprehensive and engaging lifestyle topics to the Hagerstown and Washington County areas.
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The mission of Access Business Network is to bridge the gap between local businesses and their customers, offering a platform that enhances visibility and connection. ABN focuses on providing actionable ideas, inspiration, and advice aimed at improving the quality of life and enriching the personal experiences of the communities it serves. This mission is reflected in Access Hagerstown’s commitment to showcasing local businesses and their unique stories, thus fostering a sense of community and support.
Access Hagerstown will cover a wide range of lifestyle topics, including food, reviews, travel destinations, fashion, and life advice. This diverse editorial approach is designed to attract a broad audience and provide valuable content that resonates with the interests and needs of local readers. By highlighting local businesses and their offerings, the publication not only promotes these enterprises but also helps residents discover new experiences and services within their community.
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ABN’s vision goes beyond traditional advertising. The network offers various tools and services to support local businesses, recognizing that not every business has a large advertising budget. For instance, Access Hagerstown can facilitate pre-orders for local food trucks, operating on a flexible model that includes either an advertising fee or a percentage of sales. This approach ensures that businesses of all sizes can benefit from enhanced exposure and customer engagement.
Tayo Osesina, the publisher of Access Hagerstown, brings a wealth of experience to the table. Born in Nigeria and having spent nearly two decades in Frederick and Washington counties, Osesina’s career as an Enterprise System Architect has seen him work with both Fortune 500 companies and local businesses. His insight into the challenges faced by business owners, particularly regarding long-term sustainability and growth, led to the co-founding of the ARV Family of Companies.
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ARV’s mission is to transform businesses into true assets by providing strategic advice and enterprise-level capabilities. This includes IT Force, which offers DataOps and Managed Services IT solutions, and CareerOnDemand, an AI-driven staffing platform. Access Business Network, as part of this ecosystem, leverages data and consumer attention to empower brands through a robust media infrastructure.
Access Hagerstown is also working on a financial literacy series in collaboration with local banks, aiming to equip residents with the knowledge needed to make informed financial decisions. This initiative is part of the publication’s broader goal to provide valuable resources that enhance the community’s overall well-being.
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By giving local businesses more access to their customers and helping residents discover new services and experiences, Access Hagerstown seeks to play a pivotal role in the community’s growth. The publication’s comprehensive approach ensures that whether a business is just starting or looking to expand, it has the tools and support needed to thrive.
In essence, Access Hagerstown is more than just a publication; it is a platform dedicated to celebrating and supporting the local community. With its online presence already live and a print edition on the horizon, Access Hagerstown is poised to become a vital resource for both businesses and residents in the area.
Story by Ken Buckler, President of RFHC.
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